Official student newspaper of Alabama State University

The Hornet Tribune

Official student newspaper of Alabama State University

The Hornet Tribune

Official student newspaper of Alabama State University

The Hornet Tribune

Public Affairs

The following Communications and Public Affairs positions are open.  Click on the position and the staff application will appear for download.

Public Affairs and Communications Chief Application

Strategic Communications Manager Application

Media Relations Manager Application

Special Events Manager Application

Alumni Development Manager Application

Digital Newsletter Manager/Editor Application

Community Relations Manager Application

Public Affairs Specialist Application



Public Affairs and Communications Chief:

The Public Affairs and Communications Chief is responsible for the development and implementation of The Hornet Tribune’s communications strategy and objectives. He or she leads of team of seven staff members and together, they develop a communications plan and implement a broad range of public relations activities. Reporting directly to the General Manager, the Public Affairs and Communications Chief will work collaboratively with the student leadership to develop and implement communication strategies to broaden the impact of The Hornet Tribune and oversee organizational messaging and constituent services. The Public Affairs Liaison and Communications Chief will lead the strategic planning and delivery of all The Hornet Tribune’s external communications, brand profile and public affairs work. He/She will build the presence and influence of The Hornet Tribune with students, faculty, staff, alumni and community. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected class.

Strategic Communications Manager:

The Strategic Communications Manager works closely with the Communications and Public Affairs team and others throughout The Hornet Tribune to support the newspaper’s external communication and outreach goals. A strong writer with sound judgment, the Strategic Communications Manager leads division initiatives under the mentorship and oversight of the Public Affairs and Communications Chief.  He or she understands and promotes The Hornet Tribune’s goals, writes high-quality content for the monthly newsletter and external outlets, and assists with daily administration of digital communication channels.  The Strategic Communications Manager is responsible for preparing senior-level correspondence in the forms of written papers, articles, and presentations. Must have an understanding of writing correspondence that is easily understood by the ASU community and public-at-large. Will prepare responses to the reporter’s Requests for Information (RFI).  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected class.

Media Relations Manager:

The Media Relations Manager serves as the liaison between The Hornet Tribune and local newspapers, magazines, and broad­cast news editors and reporters, and makes every effort to cultivate and manage relationships with media representatives.   He or she manages the flow of communication between The Hornet Tribune and the media as well as builds and fosters relationships with key stakeholders across traditional and online media channels.  The Media Relations Manager establishes and implements strategic communications plans; and develops, writes and/or approves messaging for press releases and pitches, talking points, social media accounts, speeches, media statements, op-eds, letters to the editor, etc. He or she is responsible for overseeing communications to the media, including preparing articles, press kits, press releases, and other content initiatives.

Special Events Manager:

The Special Events Manager is tasked with researching and securing venues, planning and managing The Hornet Tribune’s events calendar, negotiating quotes and agreements with vendors, assisting with event marketing, monitoring timeframes and budgets, networking, and delivering on event brief objectives. His or her creativity, organizational skills, and vision will assist The Hornet Tribune in amplifying brand visibility, enhancing client and employee relations, and improve the newspaper’s growth through events that effectively communicate business strategy and brand personality.  Special Events Managers have to understand what it takes to make sure the logistics work out, keep everything within the allocated budget and ensure that the event itself is carried out smoothly.

Alumni Development Manager:

An Alumni Development Manager is responsible for all activities and relations of all The Hornet Tribune alumni.   He/she is in charge of developing and managing engagement programs focused on increasing the depth and diversity of the relationships within The Hornet Tribune. The Alumni Development Manager develops and implements The Hornet Tribune alumni engagement strategies along with other The Hornet Tribune alumni outreach programs and fundraising programs.  The Alumni Development Manager will coordinate and write communications for Alumni Association which include but are not limited to: quarterly e-newsletters, posting weekly on Facebook, Instagram, LinkedIn and Twitter; collect, organize and edit Class Notes, Births, Marriages and In Memoriam list for the alumni magazine.  He or she will work closely with the Strategic Communications Manager to plan content for the alumni section of the newsletter.

Digital Newsletter Manager/Editor

Any organization such as The Hornet Tribune that has a lot of staff members can benefit from publishing a newsletter to keep lines of communication open between members. Many people can contribute to a newsletter, but every newsletter needs a manager and editor to make sure the publication comes out regularly.  The Digital Newsletter Manager/Editor will work within the Communications and Public Affairs team under the Public Affairs and Communications Chief to secure source material for, write, edit and produce the monthly The Hornet Tribune Newsletter. This is one of The Hornet Tribune’s key publications, so a strong understanding of The Hornet Tribune and an eye for detail are essential.

Community Relations Manager:

A community relations manager sustains positive relationships with community members, nonprofit organizations, and fellow employees in order to cultivate a favorable operating climate for their business or organization. They carefully develop a strategy designed to make positive contributions to a local area while raising awareness for their company. People with strong presentation skills and a desire to interact with a variety of groups can succeed in this role.  Community relations managers operate in many industries, such as nonprofits, social services, healthcare, education, banking, and government. Most community relations managers work full time. Their shift hours may be irregular and can include occasional nights or weekends if their presence is required at community events.

Public Affairs Specialist:

Public affairs specialists are responsible for growing, shaping, and maintaining The Hornet Tribune’s reputation and brand. Public relations specialists are tasked with identifying media opportunities, maintaining existing media relations, and promoting positive public awareness of The Hornet Tribune through external communications. Public affairs specialists can work in-house. Public relations specialists create and maintain a favorable public image for The Hornet Tribune. They craft media releases and develop social media programs to shape public perception of The Hornet Tribune and increase awareness of its work and goals.


Activate Search
Public Affairs